{"id":5211,"date":"2021-09-15T13:04:40","date_gmt":"2021-09-15T13:04:40","guid":{"rendered":"https:\/\/bookipistg.wpengine.com\/university\/?p=5211"},"modified":"2025-11-11T01:39:56","modified_gmt":"2025-11-11T06:39:56","slug":"9-ways-to-make-your-mini-website-stand-out","status":"publish","type":"post","link":"https:\/\/bookipi.com\/fr\/blog\/product-updates\/9-ways-to-make-your-mini-website-stand-out\/","title":{"rendered":"9 ways to make your mini-website stand out"},"content":{"rendered":"\n<p>Bookipi mini-websites are the perfect way to promote your small business for free and win you more work.<\/p>\n\n\n\n<p>With your mini-website, potential customers can find you on Google and contact you through your contact form.<\/p>\n\n\n\n<p>Getting discovered and having a website is just the first step to winning more clients.<\/p>\n\n\n\n<p>The next step is to make them know that your business is the best business for them.<\/p>\n\n\n\n<p>We\u2019ve put together our nine best tips to improve your mini-website and win you more customers.<\/p>\n\n\n\n<p>With these tips, you\u2019ll get to show off just how great your business is.<\/p>\n\n\n\n<p>If you haven\u2019t got your mini-website yet, sign up&nbsp;<a href=\"https:\/\/my.bookipi.com\/\">here<\/a>!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Add_your_logo\">1. Add your logo<\/h2>\n\n\n\n<p>Logos stick in the minds of your clients.<\/p>\n\n\n\n<p>When a client thinks of your business, they\u2019ll think of your logo.<\/p>\n\n\n\n<p>Having a good logo shows that you are professional, your business is established and that you can be trusted.<\/p>\n\n\n\n<p>When a potential client clicks on your mini-website, you want to make a good first impression.<\/p>\n\n\n\n<p>Your mini-website will look more professional and will stick in their mind more if you have a good logo that represents your business.<\/p>\n\n\n\n<p>You also want to make sure that the logo you upload is clear and easy to read.<\/p>\n\n\n\n<p>If you don\u2019t have a logo, you can create one using a logo or design tool. Or, you can get a graphic designer to create one for you.<\/p>\n\n\n\n<p>Here\u2019s how you can upload your logo on your mini-website:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Click on\u00a0<strong>Set Item Image<\/strong><\/li>\n\n\n\n<li>Upload your logo<\/li>\n\n\n\n<li>Make sure your logo is selected.<\/li>\n\n\n\n<li>Click on\u00a0<strong>Set featured image<\/strong><\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/bookipi.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-15-at-3.38.45-pm.png\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Write_a_business_description_that_shows_off_how_great_your_business_is\">2. Write a business description that shows off how great your business is<\/h2>\n\n\n\n<p>Your business description is your opportunity to sell what you do best.<\/p>\n\n\n\n<p>This is your chance to talk to your customer and share your story with them<\/p>\n\n\n\n<p>Tell them about what you do, who you are and what makes your business the best.<\/p>\n\n\n\n<p>After reading it, potential clients should know exactly what your business does, why you\u2019re the best and what your values are.<\/p>\n\n\n\n<p>Some things you might want to include are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Your experience \u2013 Have you been running your business for many years?<\/li>\n\n\n\n<li>Your business\u2019 background \u2013 How did you start your business?<\/li>\n\n\n\n<li>Who you are \u2013 Are you a family business? Are you a local business?<\/li>\n\n\n\n<li>What your business does \u2013 What is your specialty? What kind of services\/products do you offer? Can you do custom jobs?<\/li>\n\n\n\n<li>Remarkable achievements \u2013 Have you or your business won any awards? Have you worked on any big jobs or for big clients?<\/li>\n\n\n\n<li>Industry certifications \u2013 Are you certified by any big industry body?<\/li>\n<\/ul>\n\n\n\n<p>Also, think about how you want to be perceived.<\/p>\n\n\n\n<p>Do you want to be seen as friendly? Do you want to be seen as professional? Or do you want to be seen as creative and different?<\/p>\n\n\n\n<p>Think about these things as you write your description because you want them to shine through your writing.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Get_your_clients_to_review_you\">3. Get your clients to review you<\/h2>\n\n\n\n<p>Before buying something, most people want to know what other people\u2019s experiences were like.<\/p>\n\n\n\n<p>You\u2019re more likely to spend money if you trust who your money is going to.<\/p>\n\n\n\n<p>The same goes for potential clients.<\/p>\n\n\n\n<p>They want to know what other people think of your business.<\/p>\n\n\n\n<p>Ask your previous clients to leave you a review on your mini-website if they are satisfied with your business.<\/p>\n\n\n\n<p>Reviews make your business seem more legitimate and also lets potential clients learn more about who you are and what you do.<\/p>\n\n\n\n<p>They\u2019re also great for getting feedback about how you can improve your business.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/bookipi.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-15-at-4.41.17-pm-1024x370.png\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Add_photos_of_your_productsservicesbusiness\">4. Add photos of your products\/services\/business<\/h2>\n\n\n\n<p>Your mini-website should showcase who you are and what you do.<\/p>\n\n\n\n<p>One way to do that is through images.<\/p>\n\n\n\n<p>Add photos of the products you sell and\/or the services you provide.<\/p>\n\n\n\n<p>Potential clients want to see what they\u2019ll get before they hire your business.<\/p>\n\n\n\n<p>If you\u2019re skilled or your products are visually appealing, this is a great chance for you to show off just how good your business is.<\/p>\n\n\n\n<p>You can also add images of yourself and your team to your mini-website, especially if you are a local business and in<\/p>\n\n\n\n<p>You can also add images of yourself and your team to your mini-website.<\/p>\n\n\n\n<p>This works well for local businesses and businesses in people-oriented industries (e.g. care work).<\/p>\n\n\n\n<p>Seeing the people involved in your business makes your business feel more approachable.<\/p>\n\n\n\n<p>Follow these steps to add your photos to your mini-website:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Go to the\u00a0<strong>Gallery<\/strong>\u00a0section.<\/li>\n\n\n\n<li>Make sure the\u00a0<strong>Show<\/strong>\u00a0toggle is on.<\/li>\n\n\n\n<li>Click\u00a0<strong>Add New Item<\/strong><\/li>\n\n\n\n<li>Click\u00a0<strong>Select Image<\/strong><\/li>\n\n\n\n<li>Upload your image<\/li>\n\n\n\n<li>Make sure your image is selected.<\/li>\n\n\n\n<li>Click on\u00a0<strong>Insert image<\/strong><\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/bookipi.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-15-at-9.29.30-pm-1024x377.png\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Include_ALL_your_products_and_services\">5. Include ALL your products and services<\/h2>\n\n\n\n<p>On your Bookipi mini-website, your business has a&nbsp;<strong>Useful Features and Services<\/strong>&nbsp;section where you can showcase your products and services.<\/p>\n\n\n\n<p>Include ALL services and products that your business offers whether or not you do them regularly.<\/p>\n\n\n\n<p>On top of that, be specific with your services and products.<\/p>\n\n\n\n<p>For instance, if you are a general contractor, don\u2019t assume that clients will know what services you can perform.<\/p>\n\n\n\n<p>List them out, no matter how obvious they might seem to you.<\/p>\n\n\n\n<p>If you offer custom services and products, list the common services and\/or products you provide as well as custom orders.<\/p>\n\n\n\n<p>To add more products and services to your mini-website follow these steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Go to the\u00a0<strong>Features<\/strong>\u00a0section.<\/li>\n\n\n\n<li>Click on\u00a0<strong>Add New Item<\/strong>.<\/li>\n\n\n\n<li>Write the service\/product in the title.<\/li>\n\n\n\n<li>You can also add more information about the product\/feature in the description if you wish.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/bookipi.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-15-at-10.20.03-pm-1024x703.png\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Get_happy_clients_to_share_your_mini-website\">6. Get happy clients to share your mini-website<\/h2>\n\n\n\n<p>Referrals are an easy and effective way to grow your business, especially if you are a local business.<\/p>\n\n\n\n<p>With social media being one of the primary ways we get information and socialise, you want people talking about your business online.<\/p>\n\n\n\n<p>Your mini-website has easy Share buttons for your happy clients to share your business on their social media pages.<\/p>\n\n\n\n<p>These buttons generate a post for your clients with a link to your mini-website.<\/p>\n\n\n\n<p>When you successfully finish a job for a client, ask them to click these buttons and share your business with their friends.<\/p>\n\n\n\n<p>You\u2019ll get more people talking about your business and more people visiting your mini-website.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/bookipi.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-15-at-10.53.11-pm-1024x428.png\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Add_your_opening_hours\">7. Add your opening hours<\/h2>\n\n\n\n<p>Adding your opening hours to your mini-website is great for businesses with physical locations as well as those that offer in-person services.<\/p>\n\n\n\n<p>It can be frustrating for people to go to a physical store only for the business to be closed.<\/p>\n\n\n\n<p>Listing your opening hours lets your customers plan their visits better and helps them have a more positive experience with your business.<\/p>\n\n\n\n<p>If you trade or operate outside of typical hours, having these on your site is a great way to promote that you are available to do after-hours work.<\/p>\n\n\n\n<p>To add opening hours to your mini-website, follow these steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Turn on the\u00a0<strong>Show<\/strong>\u00a0toggle.<\/li>\n\n\n\n<li>Add the Opening Hours next to the corresponding day.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/bookipi.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-15-at-5.27.04-pm-1024x740.png\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Include_links_to_your_social_media\">8. Include links to your social media<\/h2>\n\n\n\n<p>Add your social media profiles to your mini-website so that your customers can stay up to date on your business.<\/p>\n\n\n\n<p>You can use your mini-website to grow your social media platform and keep your customers engaged with your business.<\/p>\n\n\n\n<p>Potential customers will be able to have a closer look at your business and see how you interact with your other clients.<\/p>\n\n\n\n<p>Adding links to these pages will also make your business look more professional and established.<\/p>\n\n\n\n<p>To add your social media pages to your mini-website, follow these steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Go to the\u00a0<strong>Social<\/strong>\u00a0section<\/li>\n\n\n\n<li>Click\u00a0<strong>Add New Item<\/strong>.<\/li>\n\n\n\n<li>Select an Icon based on what social media platform you are adding.<\/li>\n\n\n\n<li>Enter the URL of your social media page.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/bookipi.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-15-at-10.41.26-pm-1024x501.png\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Make_sure_your_address_is_correct\">9. Make sure your address is correct<\/h2>\n\n\n\n<p>This is particularly important for businesses with a physical shopfront or those that only service certain areas.<\/p>\n\n\n\n<p>Having your address on your mini-website lets customers quickly find your business on the map and makes it easier for them to visit you.<\/p>\n\n\n\n<p>Even if you don\u2019t have a physical shopfront, adding your general location lets people know where you are based and the general areas you service.<\/p>\n\n\n\n<p>For businesses that are not location-specific, an address or a general location is still helpful and makes your business look more legitimate.<\/p>\n\n\n\n<p>To add this to your mini-website, search in the address field and press&nbsp;<strong>Find<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/bookipi.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-15-at-4.58.59-pm-1024x531.png\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Try_Bookipi\u2019s_easy_online_tools_for_small_business\">Try Bookipi\u2019s easy online tools for small business<\/h2>\n\n\n\n<p>Download&nbsp;<a href=\"https:\/\/bookipi.com\/invoice-app\/\">Bookipi Invoice<\/a>&nbsp;for free and make invoicing easier for you anywhere, anytime.<br><br>Try&nbsp;<a href=\"https:\/\/bookipi.com\/expense\/\">Bookipi Expense<\/a>&nbsp;today for a free business and personal expense tracker.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bookipi mini-websites are the perfect way to promote your small business for free and win you more work. With your mini-website, potential customers can find you on Google and contact you through your contact form. Getting discovered and having a website is just the first step to winning more clients. The next step is to [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":5229,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_theme","format":"standard","meta":{"_yoast_wpseo_focuskw":"bookipi mini website","_yoast_wpseo_title":"%%title%% %%page%% | Bookipi University","_yoast_wpseo_metadesc":"With a free mini website for your business, Bookipi helps you establish and grow your online presence. Find out how to stand out here.","site-sidebar-layout":"default","site-content-layout":null,"ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":null,"ast-hfb-below-header-display":null,"ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":null,"ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":null,"header-main-stick-meta":"","header-below-stick-meta":null,"astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_intercom_article_id":"","footnotes":""},"categories":[40],"tags":[],"class_list":["post-5211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-updates"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>9 ways to make your mini-website stand out | Bookipi University<\/title>\n<meta name=\"description\" content=\"With a free mini website for your business, Bookipi helps you establish and grow your online presence. 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